We have been doing extensive market research to see how we can make Toggi as famous as Justin Bieber without having to comb his hair backwards (Ok, we tried that, but he just looked silly).Clusters of supercomputers have been crunching our data for reliable predictions and based on this very scientific research, we have gathered the following data:
You are here, and you are reading this. You like good music that you can get for free. You have heard 2,31 Toggi songs. Songs with The Boys Choir of Breiðholt in them are likely to become wildly popular. There is an 83,75% chance that you are going to like this song. If you don't, there is a 1,44% probability that you like Celine Dion and/or Kenny G.
So, now you know the statistics, time to hear the song, download it for free, and share it with your friends: Toggi - Take Me Dancing by Medialux
Click .:here:. to download zipped hi-res mp3 with artwork and lyrics for free.
Share! - Please use all social media tools available to you to help us get Toggi's music heard. You can join Toggi on Facebook, but avoid his MySpace site because MySpace sucks. As for Twitter, there is always .:this:.(in Icelandic)
Music: Toggi, Bjarki Jónsson, Don Pedro, Helgi Egilsson, Hallgrímur Jón Hallgrímsson Lyrics: Toggi Toggi: Vocals Don Pedro: Guitars, programming Bjarki Jónsson: Rhodes Helgi Egilsson: Bass Hallgrímur Jón Hallgrímsson - Drums, Backing Vocals Ólöf Jara Skagfjörð - Backing Vocals The Boys Choir of Breiðholt: Heroic Backing Vocals String Arrangement: Northern Lights Orchestra Produced and Recorded in Wömbin Studios & Studio Mjöt by Bjarki Jónsson, Don Pedro & Toggi Mixed and Mastered by Addi 800 Special thanks to Eberg Artwork Designed by Karitas Pálsdóttir
It goes without saying that if you like the song you should not keep it to yourself. That would be selfish. Please use all social media tools available to you to spread the gospel. And please join Toggi on Facebook, but avoid his MySpace site because MySpace sucks. As for Twitter, there is always .:this:.(in Icelandic)
If you want to surf more Toggi stuff on this site, listen to Wonderful, Silly Old Song and I Built This House by pressing your pointing device of choice upon the song titles.
Credits:
Music: Toggi, Bjarki Jónsson, Don Pedro, Helgi Egilsson, Hallgrímur Jón Hallgrímsson Lyrics: Toggi Toggi: Vocals, Backing Vocals Don Pedro: Guitars Bjarki Jónsson: Rhodes Helgi Egilsson: Bass Hallgrímur Jón Hallgrímsson - Drums, Backing Vocals Ólöf Jara Skagfjörð - Backing Vocals String Arrangement: Northern Lights Orchestra Produced and Recorded in Wömbin Studios & Studio Mjöt by Bjarki Jónsson, Don Pedro & Toggi Mixed and Mastered by Don Pedro & Bjarki Jónsson at Wömbin Studios Artwork Designed by Karitas Pálsdóttir
Nominations for the 2009 Icelandic Advertising Awards or "Lúðurinn" (as we of course call them) are in.
We are happy to have contributed work to four of the nominated projects, and will of course use this opportunity to brag here on the interwebs, so you think we are really cool, and want to work with us. And as always, we hurry to do this while they are still nominations, because 2009 was a good year in advertising in Iceland, and all this work has strong contenders.
Nominated for best TV ad, and best campaign, is Netvarinn for Siminn.
Nominated for best work in open catagory is a song, Suzy Thunder's BIG, which we produced for Vodafone and their agency Fíton. More details about the campaign and TV ad here.
The song did well in Icelandic charts and got good airplay, we are still giving it away here, where it has been downloaded over 20.000 times now. YouTube plays are up to almost the same number. We did club remixes as well, and gave them away here. The song hit the youth market spot on, and is still being played in clubs and discos, adding great value to the campaign for Vodafone.
Finally we produced this radio ad "Kattskar", a clever script nominated for best radio work, for IKEA and their agency Íslenska. Unless you were born on a cold rock in the North-Atlantic you won't understand it though:
More recent work for you: Metro, a brand new fast food chain, opened their doors with big fanfare in the last quarter of 2009. They needed a catchy and lively song for their radio and TV campaigns. Who you gonna call?
Don Pedro and Eberg joined forces and wrote and recorded "Feels like heaven". And now it can be heard all over the place. And here, of course:
Time to put up some more work and catch up on this site so that you don't think we are locked up in the studio listening to great saxophone records all day long (trust us, we aren't).
Anyway. Here is a project we enjoyed working on. Arni Thor Jonsson @ Republik Film Productions directed this clever commercial for convenience store chain 10-11 and ad agency Vatikanid. The ad, well received locally, will be featured in the next edition of Shots magazine - which guarantees that it will be copied in all continents before the end of 2010.
Eberg composed and produced the music, and to be absolutely sure that the spot would sound gorgeous, all audio post production and sound design was taken care of in-house as well.
What do Dj Sean Danke and a couple of frogs have in common? Suzy Thunder's BIG. That's what. The chart hit we did for Vodafone for their prepaid campaign gets two rather different makeovers this week.
Firstly, we are very happy to present Sean Danke's remix of BIG. It's great. Two versions, available to the dancing public right here and now, free of charge, with our warmest regards. Spread the word, please. Suzy Thunder - BIG - Sean Danke's Radio mix
In case you missed them, click here to grab Dj Gisli Galdur's remixes as well!
And now to the other one, courtesy of Vodafone, ad agency Fiton and post house Miðstræti: A frog. Actually the most famous frog in Iceland. His BIG friend. Descriptions are futile. You have to watch this one yourself :-)
Directing duo Samuel and Gunnarjust finished a new spot for Egils Gull beer for Saga Film. (Gull, of course, means gold in anglo-saxonic). The commercial, commisioned byFíton for Egils brewery Ölgerðinshows what is really worth committing a crime for, and was scored by Don Pedro using up a year's supply of wah effects:
Here you can stream the full track, be sure to visit Snorri on his MySpace or Facebook and follow his progress as the album gets ready, judging from what we have heard already we are sure it is going to be great.
They're here, and they are yours for free. First approved remixes for Suzy Thunder's BIG are in the house.
Beloved DJ Gisli Galdur worked his magic and presented us with 2 edits of his remix, pick your poison, we really prefer the long one, but then of course we would :-)
It's safe to say that BIG has become one of Iceland's hottest tracks this summer, 7 weeks in the charts by now, massive airplay and great club response.
More remixes are on the way, and we're happy to inform you that new Suzy Thunder material is in the making in our own studio.